Plugin of the week this week is Google Analytics by MonsterInsights.

What is it?

It allows you to add your Google Analytics tracking to your WordPress website.

Why do you need it?

Sure, you can do it yourself by editing a theme file, but do it via a plugin and you’ll never not have analytics running. Monster Insights keeps up to date with the latest tracking code too so you won’t be running out of date code on your website.

It’s simple to add your Google Analytics ID manually or just authenticate your Google account to get analytics showing up directly from your WordPress dashboard.

How much does it cost?

Google Analytics by MonsterInsights is completely free.